Jay has laun­ched a pilot pro­ject for in-stream shopping

Strea­ming pro­vi­ders are always on the loo­kout for new busi­ness models. The Pots­­dam-based com­pa­ny trans­fer­me­dia Pro­duc­tion Ser­vices offers an inno­va­ti­ve solu­ti­on with Jay: In-Stream Shop­ping. Based on meta­da­ta, users are sug­gested out­fits that match the respec­ti­ve sce­ne, which they can store direct­ly. It is no lon­ger neces­sa­ry to pick up a second device to do this. […]

Visi­ting the ZFK in Babelsberg

Pro­duc­tion of acces­si­ble media ser­vices for the deaf and more visi­bi­li­ty to the work of deaf film­ma­kers Media or digi­tal media can faci­li­ta­te inclu­si­on. They play a key role in peo­p­le being able to par­ti­ci­pa­te in socie­ty. So, what’s the situa­ti­on with ser­vices for the deaf or hard of hea­ring? Simp­le, you might think: after all, […]

Dele­ga­ti­on from Fin­land visits Babelsberg

On Febru­ary 01, 2024, a dele­ga­ti­on from Fin­land visi­ted the Babels­berg media loca­ti­on. Repre­sen­ta­ti­ves from the city of Kot­ka, inclu­ding Toni Van­ha­la, Direc­tor of Urban Deve­lo­p­ment and Com­mu­ni­ca­ti­on, Mark­ku Han­no­nen, Direc­tor of Urban Plan­ning, and Patri­cia Bro­as, Mana­ger of Urban Plan­ning, as well as repre­sen­ta­ti­ves from the com­pa­ny Cur­sor Oy, inclu­ding Eli­na Rei­ja­sa­lo, Head of Business […]

Digi­tal time tra­vel with ZAUBAR

The AI-sup­­por­t­ed Aug­men­ted Rea­li­ty crea­tor plat­form making immersi­ve tours pos­si­ble Using a smart­phone or tablet to return to the past of memo­ri­al sites or to get a glim­pse of urban plan­ning of the future: this can now be easi­ly rea­li­sed thanks to the Media­Tech Hub start­up ZAUBAR’s AR plat­form “We are tel­ling loca­­ti­on-based sto­ries with our AR […]

Backstage Babelsberg

Babels­berg Back­stage by media­net ber­lin­bran­den­burg e.V.

On Sep­tem­ber 7, media­net ber­lin­bran­den­burg invi­ted to Babels­berg Back­stage at the Film­uni­ver­si­tät Babels­berg KON­RAD WOLF. Lisa Naw­ro­cki, Mana­ging Direc­tor of UNESCO CITY OF FILM POTS­DAM, led the pro­gram­me, which included an exci­ting panel, key­note spee­ches, the oppor­tu­ni­ty to get to know pro­jects and actors, and a look behind the sce­nes of the media city.  Jean­ni­ne Koch (media­net […]

Kick-off of the MTH Boot­camp - A look behind the scenes

On Fri­day, Sep­tem­ber 1, 2023, the Media­Tech Hub Acce­le­ra­tor has orga­ni­zed the first “MTH Boot­camp”. Seve­ral start­ups from the Acce­le­ra­tor pro­gram, both acti­ve and alum­ni teams, came tog­e­ther that after­noon to share chal­lenges, insights and expe­ri­en­ces, learn inte­res­t­ing infor­ma­ti­on about Babels­berg as a media loca­ti­on, and recei­ve hel­pful input. Among them were the foun­ders of the […]

UNESCO Crea­ti­ve City of Film Pots­dam - Ope­ning of the new exhibition

Sin­ce 2019, Pots­dam has been appoin­ted a “UNESCO Crea­ti­ve City of Film” and is thus part of the UNESCO Crea­ti­ve Cities net­work. Now, under the ques­ti­on “What makes Pots­dam a film city?”, the­re is an exhi­bi­ti­on about Pots­dam as a film city. This exhi­bi­ti­on was initia­ted by the UNESCO Crea­ti­ve City of Film Pots­dam office and sponsored […]

Zeitzeugin im Volucap ©
Filmuniversität Babelsberg KONRAD WOLF, Foto: Jakob Grasböck

Vir­tu­al Rea­li­ty for Histo­ry Education

The VR Pro­ject “For Real? – Vir­tu­al Encoun­ters with His­to­ri­cal Eye­wit­nesses” When Holo­caust sur­vi­vors talk about their expe­ri­en­ces, they often do this at events, at the invi­ta­ti­on of schools or in front of TV came­ras. But now that more than 78 years have pas­sed sin­ce the end of the Nazi regime, the­re are fewer and fewer […]