Blog
The Barberini App: The interactive museum guide from Potsdam for Potsdam
Digitisation and art: a perfect match! The Barberini Museum in Potsdam shows us the way - and reaches predominantly young people where they tend to be these days. On the web. The museum is thus taking on a pioneering role here. Visitors are guided through interactive worlds via apps. But what does the interaction look like?
Interlake: The Tech at the MediaTech Hub Potsdam
How does an IT company like Interlake come to be part of the MediaTech Hub? What does the search for technical tools to solve customers’ problems have to do with media? Where does tech come together with media in the company?
Making urban infrastructure visible and comprehensible
Where does our rubbish actually go? When is water consumption at the highest point in the week? How is passenger traffic distributed in a city? These and many similar questions will be addressed by “VIDAN” starting in autumn 2019. Vidan stands for “Visual and Dynamic Arrangements of Narratives” and is a new project of the Urban Complexity […]
Dwerft - Potsdam’s Research Alliance
Dwerft: have you ever heard this term before? Dwerft is the name of a recently launched research project in Potsdam-Babelsberg. Dwerft doesn’t come from dwarf. That would be completely inappropriate. Rather, dwerft is a so-called portmanteau word from “digital” and “shipyard”. Thus, Dwerft is operating digital boat building in the figurative sense. Nine million Euros are being […]
Virtual Reality ready for take-off: In conversation with professor Dr. Marius Swoboda, Rolls-Royce
Professor Dr. Marius Swoboda, Head of Design Systems Engineering at Rolls-Royce, talks about his work - The British company Rolls-Royce is developing the aircraft engines of the future in Dahlewitz: virtual reality has long since become reality in aviation. We spoke with Prof. Swoboda about 1:1 visualisation, engine health monitoring, safety requirements, and potholes.
Building virtual worlds made easy: Spotlight on our Start-up Lab Vragments
Stasi interrogation methods, subway escape, travelling along a motorway without a car: the Vragments team of journalists, developers, graphic artists and scientists expands our reality in virtual space. Everyone can use their Fader product to tell their own story in a virtual and simple way without any complex technology - with text, sound, images, video and, of course, […]
Bringing media competence to schools: visionYOU does that
This is what happens when three students lock themselves away for a creative workshop in a remote student residence deep in the woods near Eberswalde: the first concept for the start-up visionYOU. The three founders - Madeleine Wolf, Teresa Kreis and Paul Lorenz - are now continuing to tinker away at their educational company in the MediaTechLab. […]
Matchmaking cinema: The Cinuru App connects cinema and filmgoers
Cinema operators who can target their audiences? Film fans not getting frustrated about missed films? How to take customer loyalty seriously, reward it and go digital: the start-up Cinuru Research makes the customers part of the cinema. The five founders - Martina Berger, Jannis Funk, Tobias Lohse, Paulo Ruhrländer and Jean-David Herld - have developed […]
The construction site calls, Obob founders off: 1:0 for the future of trades
They live what they build. They have known each other for several years from media:net’s Catapult start-up programme. They are serial founders Kilian Eckle, Moritz Schroeder and Tim Loewel. The three came together over a pizza and beer in the MediaTechLab Lounge at Studio Five to recall how a misdialed number led to a business idea for the […]