MTH Unboxing: Journexx

Qua­li­ty jour­na­lism is important, espe­cial­ly in our digi­ta­li­zed and con­nec­ted world. Howe­ver, good jour­na­lism cos­ts money. Publis­hers’ reve­nues are most­ly limi­ted to their own ran­ge. With the start-up Jour­nexx, the four foun­ders Axel Breu­er, Fran­ko Melisch, Felix See­berg and Andrej Becker want to offer publis­hers a plat­form on which they can tra­de their arti­cles. They exp­lai­ned to us how this is sup­po­sed to work in the April issue of MTH Unboxing.

MTH Acce­le­ra­tor: What did you do befo­re Journexx?

Axel Breu­er: The idea of Jour­nexx came about during a peri­od when I was invol­ved in the digi­tal trans­for­ma­ti­on of my par­ents’ publi­shing house (which is a Swiss spe­cia­list publis­her). During this time, a South Afri­can publis­her cal­led and wan­ted to buy an arti­cle.
Fran­ko Melisch: My pre­vious focus was on pro­du­cing music vide­os by well-known artists and pro­du­cing crea­ti­ve com­mer­cials. After 13 years, I felt the urge to move on and Jour­nexx arri­ved in my life.
Felix See­berg: After more than 20 years working as a free­lan­cer and mana­ging direc­tor in IT, I now work at Jour­nexx and am ful­fil­ling a goal of mine: to crea­te my own pro­duct using my tech­ni­cal exper­ti­se wit­hin a sus­tainab­le busi­ness model.
Andrej Becker: Jour­nexx ful­fills my wish to crea­te my own pro­duct and to incor­po­ra­te all the expe­ri­ence I have gai­ned in the IT indus­try over the past 25 years. Hel­ping to pro­vi­de the mar­ket with a com­pre­hen­si­ve tool is very moti­vat­ing for me!

MTH Acce­le­ra­tor: What are you up to when you’re not working at Journexx?

Fran­ko Melisch: I work a lot, but I devo­te my free time to my fami­ly, friends, and many hob­bies. I have a wide ran­ge of inte­rests and enjoy being out­doors and doing sports.
Felix See­berg: I find balan­ce through sai­ling and swim­ming. I real­ly enjoy watching films, going to the thea­ter, and coo­king; the­se acti­vi­ties are a refres­hing chan­ge from my  IT work.
Andrej Becker: I enjoy spen­ding time with fami­ly and friends. Art and music are also very important to me. And, of cour­se, I’m inte­res­ted in all topics rela­ted to tech­ni­cal and digi­tal inno­va­tions.
Axel Breu­er: Gli­ding and sailing––when there’s time.

MTH Acce­le­ra­tor: What is Journexx?

Jour­nexx: Jour­nexx is an inde­pen­dent tra­ding plat­form for high-qua­li­ty con­tent, ope­ra­ting across natio­nal and lan­guage bor­ders. Journexx’s mul­ti­ple inno­va­tions ensu­re that first-class media can be easi­ly tra­ded bet­ween dif­fe­rent publis­hers: auto­ma­tic trans­la­ti­on, intel­li­gent key­wor­d­ing, and an algo­rithm that auto­ma­ti­cal­ly cal­cu­la­tes the pri­ce of con­tent accord­ing to various factors.

MTH Acce­le­ra­tor: Why the MTH Accelerator?

Jour­nexx: The Media­Tech Hub Acce­le­ra­tor offers us exact­ly the kind of plat­form that we need: We are loo­king to con­nect with rese­arch and indus­try to joint­ly deve­lop inno­va­tions that revo­lu­tio­ni­ze the com­mer­cial usa­bi­li­ty of all media content.

MTH Acce­le­ra­tor: Why Journexx?

Jour­nexx: Publis­hers offer pre­mi­um con­tent, but reve­nues from their own coverage is decli­ning. Jour­nexx opens a much lar­ger mar­ket for publis­hers whe­r­ein a Ger­man maga­zi­ne can tra­de con­tent with an Ame­ri­can or Aus­tra­li­an maga­zi­ne. This means that with their old or new con­tent even small publis­hers can beco­me play­ers in an ever-gro­wing mar­ket. It’s an intel­li­gent con­cept that hel­ps publis­hers move for­ward and faci­li­ta­tes the dis­tri­bu­ti­on of qua­li­ty journalism.

MTH Acce­le­ra­tor: What is your mission?

Jour­nexx: We want to crea­te the best pos­si­ble mar­ket­place for high-qua­li­ty con­tent and to show our appre­cia­ti­on for jour­na­lism by deve­lo­ping an eco­no­mi­c­al­ly sus­tainab­le plat­form in which it can thri­ve. Jour­nexx enab­les publis­hers to tra­de their con­tent glo­bal­ly, fair­ly, and easi­ly by making their con­tent visi­ble, com­pa­ra­ble, and tradable.

About the MTH Unboxing

The MTH Acce­le­ra­tor port­fo­lio is gro­wing and gro­wing. But what exact­ly do the teams do and, abo­ve all, what did they do befo­re they beca­me entre­pre­neurs? In MTH Unboxing, our new inter­view seri­es, we shed some light on the sub­ject and intro­du­ce the teams in more detail. MTH Acce­le­ra­tor Babels­berg is the pro­gram for star­tups and foun­ding teams from the metro­po­li­tan regi­on who are loo­king to explo­re tech­no­lo­gies and digi­tal busi­ness models and take their com­pa­nies to the next level.

Learn more about the pro­gram, our latest port­fo­lio star­tups and events in our newsletter.