MTH Unboxing: si:cross

MTH Unboxing starts the new year with si:cross around Rona van der Zan­der, Jochen Schnei­der, Arthur Lieb­hardt and Pas­cal Jung. 

The four have a solu­ti­on for how com­pa­nies impro­ve inter­nal com­mu­ni­ca­ti­on through audi­os and micro-pod­casts. At the MTH Acce­le­ra­tor, they work­ed on topics inclu­ding sales and invest­ments. But read for yourself. 

You can also learn more about si:corss and the topic of “inter­nal cor­po­ra­te com­mu­ni­ca­ti­on” in their pod­cast si:cast, which you can lis­ten to on Spotify.

MTH Acce­le­ra­tor: What did you do befo­re si:cross?

si:cross: Three of us – Jochen, Arthur and Pas­cal – work­ed in the soft­ware sec­tor as deve­lo­pers and mana­gers for SAP. Rona work­ed inter­na­tio­nal­ly for lar­ge com­pa­nies and orga­niza­ti­ons – but also for start­ups – in the com­mu­ni­ca­ti­on and inno­va­ti­on sector.

MTH Acce­le­ra­tor: When you aren’t working with si:cross, whe­re else do you work?

si:cross: Becau­se our cur­rent jobs are still very rele­vant, and they help us move for­ward with si:cross, we haven’t resi­gned from them yet!

MTH Acce­le­ra­tor: What is si:cross?

si:cross: si:cross is a B2B SaaS solu­ti­on for inter­nal com­pa­ny com­mu­ni­ca­ti­on. With our pro­duct, you can share (micro)podcasts and audio mes­sa­ges within your company.

More and more peo­p­le work remo­te­ly. si:cross offers the pos­si­bi­li­ty of an asyn­chro­no­us, high-qua­li­ty inter­ac­tion bet­ween workers. Employees can share ide­as; mana­gers can send infor­ma­ti­on; and edu­ca­tio­nal con­tent, pro­ject, and pro­duct updates can be exch­an­ged by everyone.

Curr­ent­ly, in orga­niza­ti­ons, writ­ten text is pri­ma­ri­ly used for asyn­chro­no­us com­mu­ni­ca­ti­ons, while video is used for syn­chro­no­us communication.

This is whe­re audio con­tent comes in. It’s easy to pro­du­ce and con­su­me; it’s high-qua­li­ty and asyn­chro­no­us. You can lis­ten to an update, but get away from your screen by going for a walk around the block or in the woods. You can also lis­ten to con­tent while dri­ving home, thus ending your work­day 30 minu­tes ear­lier. This is also exci­ting for teams that work in dif­fe­rent countries—it has a lot of potential.

MTH Acce­le­ra­tor: Why MTH Accelerator?

si:cross: The MTH Acce­le­ra­tor offe­red exact­ly what we were loo­king for – not neces­s­a­ri­ly capi­tal, but the oppor­tu­ni­ty to access net­works and know­ledge and to exch­an­ge ide­as. The weekly check-ins with Erdinç were espe­ci­al­ly valuable to us and always full of gre­at tips, important ques­ti­ons, new ide­as, and oppor­tu­ni­ties to reflect upon what we were doing.

MTH Acce­le­ra­tor: Why si:cross?

si:cross: We are curr­ent­ly at a major tur­ning point in our work lives. Our working world is in a sta­te of com­ple­te uphe­aval. We are curr­ent­ly figu­ring out – how do we want to work in the future? What will dai­ly work life look like moving for­ward, espe­ci­al­ly for know­ledge workers? In recent months, we have sim­ply moved the in-per­son work model to the vir­tu­al world. But now it’s real­ly time to rethink things - that’s whe­re audio will play a major role. We need to move into an asyn­chro­no­us work model, and audio—as an asyn­chro­no­us, high-qua­li­ty, and fle­xi­ble means of com­mu­ni­ca­ti­on – offers a huge opportunity

MTH Acce­le­ra­tor: What is your mission?

si:cross: Our visi­on is to demo­cra­ti­ze intra-orga­niza­ti­on com­mu­ni­ca­ti­on, turn employees into acti­ve sto­rytel­lers and mobi­le lear­ners, fos­ter an open and crea­ti­ve work cul­tu­re while incre­asing com­mu­ni­ca­ti­on effi­ci­en­cy. To do this, we wish to con­tri­bu­te to a bet­ter work cul­tu­re in the future – one that is open-min­ded and asyn­chro­no­us. We want to make remo­te working more fle­xi­ble, pro­duc­ti­ve, and less stressful for employees.

About MTH Unboxing 

The port­fo­lio of the MTH Acce­le­ra­tor is gro­wing and gro­wing.
But on what are the teams exact­ly working and, abo­ve all, what did they do befo­re they beca­me entre­pre­neurs? In MTH Unboxing, our new inter­view series, we shed some light on this and intro­du­ce the teams in more detail. MTH Acce­le­ra­tor Babels­berg is the pro­gram for start­ups and foun­ding teams from the metro­po­li­tan regi­on who are loo­king to explo­re tech­no­lo­gies and digi­tal busi­ness models and take their com­pa­nies to the next level. 

Learn more about the pro­gram, our latest port­fo­lio start­ups and events in our newsletter.