Pots­dam uni­que­ly com­bi­nes ambi­ti­ons in the field of media tech­no­lo­gy and start-ups, com­pa­nies, uni­ver­si­ties and 
rese­arch institutions. 

Media­Tech – Use and 
Expe­ri­ence your Digi­tal Data 

Be it through sound, speech, image or moving image – media tech­no­lo­gies such as vir­tu­al and mixed rea­li­ty, ani­ma­ti­on, strea­ming, volu­metry, voice assi­s­tance and image reco­gni­ti­on play the main role for us – regard­less of ver­ti­cal or industry.

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The Hub – the place of innovation 
for media technologies 

The Media­Tech Hub Pots­dam is the umbrel­la under which we bund­le our com­mu­ni­ty, pro­jects and acti­vi­ties. They are all inter­con­nec­ted and inter­lo­cked – be it in our start­up pro­gram­mes like the MTH Acce­le­ra­tor or the MTH Space as well as our annu­al con­fe­rence. With all our pro­jects, we pur­sue our goal of fur­ther advan­cing the media tech eco­sys­tem and shaping a more effi­ci­ent, inclu­si­ve and crea­ti­ve future.


The Media­Tech Hub Pots­dam is the only digi­tal hub in Ger­ma­ny with a focus on media tech­no­lo­gy. It makes media tech­no­lo­gy inno­va­tions from Pots­dam visi­ble, streng­t­hens entre­pre­neurs­hip and con­nects actors from the net­work and bey­ond (CON­NECT!).


Deve­lo­ping media-tech ide­as and busi­ness models (DEVE­LOP!) is what the MTH Acce­le­ra­tor encou­ra­ges young foun­ders to do. It is the spar­ring part­ner for start-up teams in the ear­ly pha­se. The pro­gram­me was initia­ted by the Has­so Platt­ner Insti­tu­te, the Film Uni­ver­si­ty Babels­berg KON­RAD WOLF and the Uni­ver­si­ty of Potsdam.


In the heart of Babels­berg, the media city, we have crea­ted a space for media tech start-up teams. In the MTH Space, ide­as and inno­va­tions are actual­ly rea­li­sed (DO!).


Media tech­no­lo­gies pave the way for every busi­ness. At the MTH Con­fe­rence, we bring tog­e­ther new ide­as and busi­ness models, inter­na­tio­nal per­spec­ti­ves and ground­brea­king app­li­ca­ti­ons to think ahead tog­e­ther (THINK!).

MTH Insights 

Our Insights offer insights, back­ground infor­ma­ti­on and news from the Hub and on media technologies. 
de:hub Aca­de­my “Spe­cial” Internationalisation

de:hub Aca­de­my “Spe­cial” Internationalisation

On 12 Janu­a­ry 2023, the Digi­tal Hub Initiative’s Aca­de­my “Spe­cial” work­shop for­mat took place at Soho House in Ber­lin. On this day, repre­sen­ta­ti­ves of the hubs from all over Ger­ma­ny as well as from GTAI, the Digi­tal Hub Initia­ti­ve, the VDI/VDE and the Federal Minis­try of Eco­no­mic Affairs and Cli­ma­te Action came tog­e­ther. In addition […]

Das Filmuni-Team und Alodia Witaszek Fotos - (c) Filmuniversität I Photo by Jakob Grasböck

“Volu­metric tes­ti­mo­ny of Holo­caust sur­vi­vors” 2023

The pro­ject “Volu­metric Tes­ti­mo­ny of Holo­caust Sur­vi­vors,” fun­ded by the Bran­den­burg Minis­try of for Eco­no­mic Affairs, Labour and Ener­gy, will con­ti­nue this year with the Babels­berg KON­RAD WOLF Film Uni­ver­si­ty and the Bran­den­burg Socie­ty for Cul­tu­re and Histo­ry as a vir­tu­al encoun­ter. In Decem­ber 2022, the last eye­wit­ness Alo­dia Wit­as­­zek-Napier­ała was inter­view­ed as part of the […]

2022 – We look back and ahead

2022 – We look back and ahead

We wish our MTH com­mu­ni­ty won­der­ful holi­days and a good start into the new year. At the end of the year, we look back and have com­pi­led some high­lights from this year: 

RAT.HUB | Your Start­up Pod­cast: Lin­da Rath in con­ver­sa­ti­on with Mar­kus Beckedahl

RAT.HUB | Your Start­up Pod­cast: Lin­da Rath in con­ver­sa­ti­on with Mar­kus Beckedahl

Lin­da on Mar­kus Becke­dahl: My guest today needs no intro­duc­tion and yet here are a few high­lights: I talk to the co-foun­­­­­der of the re:publica con­fe­rence and the foun­der of netz​po​li​tik​.org. He wro­te the book Die Digi­ta­le Gesell­schaft (The Digi­tal Socie­ty), is a mem­ber of the Media Coun­cil of the Sta­te Media Aut­ho­ri­ty Ber­­­lin-Bran­­­den­­­burg and was a mem­ber of […]

Review | MTH Pop-up Bar – Punsch & Pitch

Review | MTH Pop-up Bar – Punsch & Pitch

The year 2022 is com­ing to an end. For a per­fect finish, the Media­Tech Hub Pots­dam, tog­e­ther with the Medi­en­in­no­va­ti­ons­zen­trum Babels­berg (MIZ), invi­ted to an “MTH Pop-up Bar”. The MTH Pop-up Bar is an open net­wor­king for­mat that takes place at dif­fe­rent loca­ti­ons at the media loca­ti­on Babels­berg. Under the tit­le “Punsch & Pitch” the win­ter edition […]

Play­wall ins­tead of Paywall

Play­wall ins­tead of Paywall

Start­up Snaque enab­les pre­mi­um con­tent without a pay­wall Paid con­tent is the pre­do­mi­nant topic in the publi­shing indus­try – and right­ly so. For far too long, media com­pa­nies have reli­ed sole­ly on reach and free con­tent on the web. Whe­ther lea­ding media or regio­nal news por­tals: pay­walls have now been estab­lis­hed almost ever­y­whe­re, allowing only registered […]

RAT.HUB | Start­up Pod­cast: Lin­da in con­ver­sa­ti­on with Ellen Heinrichs

RAT.HUB | Start­up Pod­cast: Lin­da in con­ver­sa­ti­on with Ellen Heinrichs

Lin­da about Ellen Hein­richs: She is the foun­der and CEO of the Bonn Insti­tu­te for Jour­na­lism and con­struc­ti­ve dia­log which sup­ports solu­­­ti­ons-ori­en­­­ted jour­na­lism by working with media com­pa­nies and rese­arch insti­tu­tes to ana­ly­ze the impact of con­struc­ti­ve approa­ches. I met Ellen more than a deca­de ago when we both worked for Deut­sche Wel­le. She hel­ped found the […]

Launch of the medien.barometer sur­vey 2022 / 2023

Launch of the medien.barometer sur­vey 2022 / 2023

The medien.barometer 2022⁄23 has star­ted. medi­a­net ber­lin­bran­den­burg e.V. invi­tes all com­pa­nies, their mana­gers and HR staff from Ber­lin and Brandenburg’s media, crea­ti­ve and digi­tal indus­tries to take part in the repre­sen­ta­ti­ve sur­vey. It is about not­hing less than the acu­te shor­ta­ge of skil­led workers and how it can be coun­ter­ac­ted so that the growth potential […]

Part­ners & Community 

Our net­work con­sists of thought lea­ders, spe­cia­lists and media tech enthu­si­asts. Wit­hin an open and lively com­mu­ni­ty, the inno­va­ti­ve solu­ti­ons, pro­jects and rese­arch results offe­red here are con­stant­ly evol­ving – even bey­ond the media and enter­tain­ment industry. 

Medi­en­in­no­va­ti­ons­zen­trum Babelsberg

Pro­mo­ti­on of inno­va­ti­ve projects 

Uni­ver­si­ty of Potsdam

Lar­gest of the four uni­ver­si­ties in the sta­te of Brandenburg

Invest­ment Bank of the Sta­te of Bran­den­burg (ILB)

Pro­mo­ti­on of public and pri­va­te invest­ment pro­jects in the are­as of eco­no­my, work, infra­st­ruc­tu­re and housing construction

Wirt­schafts­för­de­rung Ber­lin Bran­den­burg (WFBB)

Con­ta­ct per­sons in the sta­te of Bran­den­burg for inves­tors, resi­dent com­pa­nies and tech­no­lo­gy-ori­en­ted start-ups

Stu­dio Babels­berg AG

Metro­po­li­tan Back­lot, Film Stu­di­os and Pro­duc­tion Services


Pro­gram­me creator with solu­ti­ons for digi­tal and mul­ti­me­dia con­tent exploitation

Trans­fer­me­dia Pro­duc­tion Ser­vices GmbH

one-stop-agen­cy for con­nec­ting sto­ry­tel­ling and technology

Federal Minis­try for Eco­no­mic Affairs and Cli­ma­te Action (BMWK)

Government insti­tu­ti­on

de:hub digi­tal ecosystems

With the Digi­tal Hub Initia­ti­ve, the Federal Minis­try for Eco­no­mic Affairs and Cli­ma­te Action pro­mo­tes digi­tal inno­va­ti­on in Germany

The Minis­try for Eco­no­mic Affairs, Labour and Ener­gy Brandenburg

Government insti­tu­ti­on


Bit­kom e. V. is the indus­try asso­cia­ti­on of the Ger­man infor­ma­ti­on and telecom­mu­ni­ca­ti­ons sector

Bun­des­ver­band Deut­sche Star­tups e.V.

The Bun­des­ver­band Deut­sche Star­tups e.V. is an asso­cia­ti­on repre­sen­ting the inte­rests of the Ger­man start-up industry


Uni­ver­si­ty Cent­re of Excel­lence for IT Sys­tems Engi­nee­ring, Data Engi­nee­ring and Digi­tal Health in Potsdam

Medi­en­board Ber­­lin-Bran­­den­­burg GmbH

Film & New Media Promotion

medi­a­net ber­lin­bran­den­burg e.V.

Regio­nal Net­work of the Media and Digi­tal Indus­tries Berlin-Brandenburg

SRH Ber­lin Uni­ver­si­ty of App­lied Sciences

Pri­va­te, sta­te-reco­gnis­ed uni­ver­si­ty of app­lied sci­en­ces foun­ded in 2002 in Berlin