Pots­dam uni­que­ly com­bi­nes ambi­ti­ons in the field of media tech­no­lo­gy and start-ups, com­pa­nies, uni­ver­si­ties and 
rese­arch institutions. 

Media­Tech – Use and 
Expe­ri­ence your Digi­tal Data 

Be it through sound, speech, image or moving image - media tech­no­lo­gies such as vir­tu­al and mixed rea­li­ty, ani­ma­ti­on, strea­ming, volu­metry, voice assis­tance and image reco­gni­ti­on play the main role for us - regard­less of ver­ti­cal or industry.

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The Hub - the place of innovation 
for media technologies 

The Media­Tech Hub Pots­dam is the umbrel­la under which we bund­le our com­mu­ni­ty, pro­jects and acti­vi­ties. They are all inter­con­nec­ted and interlo­cked - be it in our start­up pro­gram­mes like the MTH Acce­le­ra­tor or the MTH Space as well as our annu­al con­fe­rence. With all our pro­jects, we pur­sue our goal of fur­ther advan­cing the media tech eco­sys­tem and sha­ping a more effi­ci­ent, inclu­si­ve and crea­ti­ve future.


The Media­Tech Hub Pots­dam is the only digi­tal hub in Ger­ma­ny with a focus on media tech­no­lo­gy. It makes media tech­no­lo­gy inno­va­tions from Pots­dam visi­ble, streng­thens entre­pre­neur­ship and con­nects actors from the net­work and bey­ond (CON­NECT!).


Deve­lo­ping media-tech ide­as and busi­ness models (DEVE­LOP!) is what the MTH Acce­le­ra­tor encou­ra­ges young foun­ders to do. It is the spar­ring part­ner for start-up teams in the ear­ly pha­se. The pro­gram­me was initia­ted by the Has­so Platt­ner Insti­tu­te, the Film Uni­ver­si­ty Babels­berg KON­RAD WOLF and the Uni­ver­si­ty of Potsdam.


In the heart of Babels­berg, the media city, we have crea­ted a space for media tech start-up teams. In the MTH Space, ide­as and inno­va­tions are actual­ly rea­li­sed (DO!).


Media tech­no­lo­gies pave the way for every busi­ness. At the MTH Con­fe­rence, we bring tog­e­ther new ide­as and busi­ness models, inter­na­tio­nal per­spec­ti­ves and ground­brea­king appli­ca­ti­ons to think ahead tog­e­ther (THINK!).

MTH Insights 

Our Insights offer insights, back­ground infor­ma­ti­on and news from the Hub and on media technologies. 
Recap: That was Pitch Night 2023

Recap: That was Pitch Night 2023

On 7 March, it was that time again - the fifth Pitch Night of the Digi­tal Hub Initia­ti­ve of the Fede­ral Minis­try for Eco­no­mic Affairs and Cli­ma­te Action took place this time at Palais Frank­furt. It was ope­ned by none other than the Fede­ral Minis­ter Robert Habeck. Hes­sen Minis­ter of Eco­no­mics Tarek Al-Wazi and aut­hor and […]

To South Korea in September

The Bran­den­burg Eco­no­mic Deve­lo­p­ment Agen­cy (WFBB) invi­tes Bran­den­burg and Ber­lin com­pa­nies, net­works and insti­tu­ti­ons to a busi­ness trip to South Korea. From 16.09.2023 (arri­val) to 23.09.2023 (depar­tu­re), the com­pa­ny trip will lead to Seo­ul and Bus­an. The final pro­gram­me will only be desi­gned once all par­ti­ci­pan­ts have been deter­mi­ned.  South Korea has work­ed ear­ly and consistently […]

The Swarm is coming

The Swarm is coming

Why sound and crea­ti­ve pro­ces­ses in post-pro­­­duc­­­ti­on are play­ing a spe­cial role in the best­sel­ler adapt­a­ti­on A glo­bal best­sel­ler run­ning to 900 pages, published 20 years ago and long con­side­red unfilmable: Frank Schätzing’s sci­ence fic­tion thril­ler “The Swarm” has now pre­mie­red as a six-part series at this year’s Ber­li­na­le. Boas­ting a bud­get of 40 mil­li­on Euros, the series is […]

Trai­ning men­tal well­be­ing or lea­der­ship skills

Trai­ning men­tal well­be­ing or lea­der­ship skills

the Sav­vi app offers digi­tal trai­ning on the job Pro­fes­sio­nal life doesn’t stand still and the demand for fur­ther edu­ca­ti­on is gre­at. A recent stu­dy on fur­ther edu­ca­ti­on by the digi­tal asso­cia­ti­on Bit­kom shows that 31 per cent of respond­ents inves­ted more of their working time into fur­ther trai­ning sin­ce the begin­ning of the pan­de­mic in March 2020. […]

Strong col­la­bo­ra­ti­on to address skills shortage

Strong col­la­bo­ra­ti­on to address skills shortage

The Media Coll­ec­ti­ve trai­ning net­work is com­mit­ted to deve­lo­ping new pro­fes­sio­nal trai­ning pro­gram­mes for the audio­vi­su­al indus­try throug­hout Ger­ma­ny. They are miss­ing - from all sides, skil­led workers. And their much-cited shorta­ge has also exis­ted in the audio­vi­su­al indus­try for some time. It’s not only the demo­gra­phic chan­ge that’s lea­ving gaps. The strea­ming pro­duc­tions, which […]

Pitch Night 2023

Pitch Night 2023

On 7 March, it’s that time again. The Digi­tal Hub Initia­ti­ve of the Fede­ral Minis­try for Eco­no­mic Affairs and Cli­ma­te Action is brin­ging the ten most inno­va­ti­ve start-ups to the stage in Frank­furt for the 5th Pitch Night. The ten teams will com­pe­te in pit­ches in the cate­go­ries “New­co­mer Award” and “Digi­tal Hub Award” and try […]

Female Investors' Dinner

For the first time: FEMA­LE INVES­TORS’ DINNER

The media­net INVES­TORS’ DIN­NER, which con­nects start-ups with inves­tors, is going into the next round. For the first time, only start-ups who­se foun­ding team includes at least one woman (or per­son who iden­ti­fies as fema­le) are being sought. You can app­ly now until 15 March 2023.

Review: T-Labs visit Babelsberg

Review: T-Labs visit Babelsberg

On 6 Febru­ary 2023, we were plea­sed to wel­co­me a dele­ga­ti­on from T-Labs to our Media­Tech Hub Pots­dam in Babels­berg. First, the group went to the Media­Tech Hub Space at UFA. Media­Tech Hub Pots­dam CEO Andrea Wick­le­der intro­du­ced the Hub. After­wards, the start-ups 2Sync and Sen­sit! pre­sen­ted their Media­Tech solu­ti­ons. After the pit­ches of the two teams, […]

Part­ners & Community 

Our net­work con­sists of thought lea­ders, spe­cia­lists and media tech enthu­si­asts. Within an open and lively com­mu­ni­ty, the inno­va­ti­ve solu­ti­ons, pro­jects and rese­arch results offe­red here are con­stant­ly evol­ving - even bey­ond the media and enter­tain­ment industry. 

Medi­en­in­no­va­ti­ons­zen­trum Babelsberg

Pro­mo­ti­on of inno­va­ti­ve projects 

Uni­ver­si­ty of Potsdam

Lar­gest of the four uni­ver­si­ties in the sta­te of Brandenburg

Invest­ment Bank of the Sta­te of Bran­den­burg (ILB)

Pro­mo­ti­on of public and pri­va­te invest­ment pro­jects in the are­as of eco­no­my, work, infra­struc­tu­re and housing construction

Wirt­schafts­för­de­rung Ber­lin Bran­den­burg (WFBB)

Cont­act per­sons in the sta­te of Bran­den­burg for inves­tors, resi­dent com­pa­nies and tech­no­lo­gy-ori­en­ted start-ups

Stu­dio Babels­berg AG

Metro­po­li­tan Back­lot, Film Stu­di­os and Pro­duc­tion Services


Pro­gram­me crea­tor with solu­ti­ons for digi­tal and mul­ti­me­dia con­tent exploitation

Trans­fer­me­dia Pro­duc­tion Ser­vices GmbH

one-stop-agen­cy for con­nec­ting sto­rytel­ling and technology

Fede­ral Minis­try for Eco­no­mic Affairs and Cli­ma­te Action (BMWK)

Govern­ment institution

de:hub digi­tal ecosystems

With the Digi­tal Hub Initia­ti­ve, the Fede­ral Minis­try for Eco­no­mic Affairs and Cli­ma­te Action pro­mo­tes digi­tal inno­va­ti­on in Germany

The Minis­try for Eco­no­mic Affairs, Labour and Ener­gy Brandenburg

Govern­ment institution


Bit­kom e. V. is the indus­try asso­cia­ti­on of the Ger­man infor­ma­ti­on and tele­com­mu­ni­ca­ti­ons sector

Bun­des­ver­band Deut­sche Start­ups e.V.

The Bun­des­ver­band Deut­sche Start­ups e.V. is an asso­cia­ti­on repre­sen­ting the inte­rests of the Ger­man start-up industry


Uni­ver­si­ty Cent­re of Excel­lence for IT Sys­tems Engi­nee­ring, Data Engi­nee­ring and Digi­tal Health in Potsdam

Medi­en­board Ber­­lin-Bran­­den­­burg GmbH

Film & New Media Promotion

media­net ber­lin­bran­den­burg e.V.

Regio­nal Net­work of the Media and Digi­tal Indus­tries Berlin-Brandenburg

SRH Ber­lin Uni­ver­si­ty of Appli­ed Sciences

Pri­va­te, sta­te-reco­g­nis­ed uni­ver­si­ty of appli­ed sci­en­ces foun­ded in 2002 in Berlin